About us
Real creators.
Real products. Real results.
We built Castquill because generic UGC wasn't working, and we knew niche expertise was the missing piece.
Most UGC agencies cast whoever's available. We don't.
Castquill is a UGC content platform based in Dublin, connecting brands focused on performance with creators who have genuine, lived experience in four specialist niches: Fitness & Activewear, Health & Supplements, Personal Finance & Fintech, and Sleep & Wellness.
The idea is simple. When a creator actually trains, actually takes the supplement, actually uses the budgeting app, the content shows it. Audiences can tell the difference between someone who knows a category and someone reading a script. That authenticity is what makes UGC convert, and it's what we've built the whole platform around.
For brands, that means content built to run as ads, delivered in days, with hook variations ready to test. For creators, it means fair pay set upfront, briefs written by real humans, and brands that come back. Both sides win, which is the whole point.
Niche over scale
We'd rather be the best in four niches than mediocre in forty. Depth beats breadth.
Fair on both sides
Brands get value, creators get paid properly. A platform only works if everyone wins.
Honest by default
Compliant claims, real disclosures, no fake hype. Especially in regulated niches.